Central Logic Joins Forces with Hewlett-Packard to Showcase Its New Intuitive Bed Management Software Product, Central Logic Core™, At HIMSS11 Conference & Exhibition, Feb. 20-24, in Orlando, Fla.

Industry-Leading Patient Flow Solutions Provider Teams Up with Legendary Fortune 100 Company to Demonstrate New Offering at World’s Largest Healthcare IT Trade Show



SALT LAKE CITY, Utah — February 8, 2011 — Central Logic, the healthcare industry’s leading provider of innovative patient flow software and consultative expertise, today announced it is joining forces with Hewlett-Packard (HP®) to demonstrate Central Logic Core™, its innovative and intelligent Web-based software application for bed management, at the 2011 Healthcare Information and Management Systems Society (HIMSS) Conference & Exhibition, Feb. 20-24, at the Orange County Convention Center in Orlando, FL.

The event, better known as HIMSS11, is generally regarded as the world’s largest showcase of healthcare technologies, including medical devices and equipment, software and hardware offerings, and countless other innovations and cutting-edge developments which enable physicians, hospitals, and healthcare systems to provider higher-quality patient care and treatment.

Making its debut appearance at the exhibition, Central Logic will be featured in HP’s main booth, located in space No. 731 on the show floor. The Salt Lake City-based company will present and demonstrate Central Logic Core™, its aggressive entrée into the bed management segment of the healthcare sector, utilizing HP’s award-winning, critically-acclaimed family of TouchSmart™ hardware and display technologies, all specifically designed to be operated by touch. The TouchSmart line includes a new generation of all-in-one personal computers (PCs) and interactive displays that change the way healthcare workers interact with their computing workstations and devices. Central Logic will demonstrate using a HP 42-inch LCD interactive display, HP TouchSmart 9100 Business PC, and a HP Slate 500 Tablet PC to show how its software products may be viewed, accessed, and used via touchscreens in real-world medical environments.

Core may be used by healthcare facilities of all sizes, from small hospitals to the largest and most sophisticated systems. The new application, scheduled for release in the second quarter of 2011, can be fully integrated with the company’s entire suite of patient flow solutions, including Central Logic ForeFront™ and Central Logic Insight™. The development and introduction of Central Logic Core is the company’s direct response to the requests of healthcare professionals around the country for an intuitive and intelligent bed management software application that meets the needs of all hospitals and healthcare systems.

“With the rapid proliferation and consumer adoption of touchscreen PCs, tablet devices, and smartphones, their extension to and widespread usage in the healthcare arena is a natural, logical progression,” said Lisa Baker, director of marketing for HP’s Personal Systems Group. “As a result, HP is prominently featuring its TouchSmart lineup at HIMSS11, and highlighting Central Logic solutions that offer outstanding healthcare software applications that fully leverage TouchSmart’s features and functionality. Now that touchscreens are here to stay, and as hospitals look to deploy more of these technologies in their respective organizations, we want important decision makers attending this year’s HIMSS event to see for themselves how specifically-designed hardware, such as HP Touchsmart, can run optimized software applications, like Central Logic ForeFront, to improve facility performance and profitability in their facilities.”

“In recent months, with the advent of much more powerful touchscreen hardware, user interfaces, and compatible applications, the healthcare community has been clamoring for practical solutions that take advantage of these innovations and effectively address pressing operational issues,” said Darin Vercillo, MD, chief executive officer of Central Logic, and a practicing hospital physician. “While Central Logic’s portfolio of patient flow applications has always been simple to use and learn, their modification for touchscreen platforms takes this ease of use to a completely different level. With the assistance of HP, and with the help of its highly-regarded TouchSmart technology, Central Logic will physically demonstrate at HIMSS11 the value and benefits of its patient flow products operated via touch, and how these well-designed applications can transform processes and productivity in any hospital or healthcare system.”

In addition to Core, Central Logic will also highlight and demonstrate at HIMSS11 its other major patient flow management software applications, Central Logic ForeFront and Central Logic Insight. ForeFront is a powerful, Web-based software application designed to streamline the transfer of patients between medical facilities, and securely capture and deliver critical transfer information to physicians and hospital administrative personnel. Insight is an on-call scheduling and secure telecommunications software product that simplifies the time-intensive and often cumbersome process of combining, typing, re-typing, printing, and distributing paper on-call schedules for physicians and other hospital staff members.

Based in Chicago, Illinois, HIMSS is a cause-based, non-profit organization exclusively focused on providing global leadership for the optimal use of IT and management systems for the betterment of healthcare. Founded 50 years ago, HIMSS and its related organizations represent more than 30,000 individual members, of which two-thirds work in healthcare provider, governmental, and not-for-profit organizations. The organization also includes over 470 corporate members and more than 85 non-profits that share its mission of transforming healthcare through the effective use of IT and management systems. HIMSS frames and leads healthcare practices and public policy through its content expertise, professional development, and research initiatives designed to promote information and management systems’ contributions to improving the quality, safety, access, and cost-effectiveness of patient care.

Media Briefings and Product Demonstrations
To arrange a media briefing and product demonstration with Central Logic executives at HIMSS11, please contact Keith Pillow in Central Logic’s corporate communications department at (801) 839-4492, or by e-mail at keithp@centrallogic.com

Central Logic is a trademark of Central Logic, Inc.
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About Central Logic, Inc.
Central Logic is the healthcare industry’s leading provider of innovative patient flow software and consultative expertise. Since 2005, the company’s solutions have transformed patient transfer processes for some of the nation’s most respected medical systems and hospitals, including Cleveland Clinic, Sutter Health, New York Presbyterian Hospital, Wake Forest University, Dartmouth-Hitchcock Medical Center, and HCA Gulf Coast Medical Center. Central Logic’s Web-based solutions have the proven ability to improve patient care, increase hospital efficiency, and reduce costs. Based just outside Salt Lake City, Central Logic works collaboratively with physicians, administrators, and staff to design and deliver practical transfer center and patient flow solutions that increase patient throughput while conserving internal resources. For more information, please visit https://www.centrallogic.com.